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Facebook Spreading Organ Donation Awareness with New Timeline Feature

The new "life event" option also lets users search for donor registries.

Facebook users can now add when they became an organ donor to their Facebook Timeline, a move that founder Mark Zuckerberg said could help spread awareness and get more people to become donors.

Users simply click on adding a “Life Event” to their timeline, and can find the organ donor option under “Health and Wellness.” There they can add the state, date and story on their decision to become a donor. If you are not a donor, you can search your local registry right on Facebook.

"Facebook is really about communicating and telling stories… We think that people can really help spread awareness of organ donation and that they want to participate in this to their friends. And that can be a big part of helping solve the crisis that's out there," Zuckerberg told ABC News.

In New Jersey, almost 5,000 residents are waiting a life-saving transplant, and more than 114,000 people across the United States, said NJ Sharing Network spokesman Lernard Freeman. Across the nation, everyday 18 people die waiting for a transplant. NJ Sharing Network is a non-profit organ procurement organization that covers 14 counties in central and northern New Jersey.

At the last two meetings, Mayor Bob Collins reminded the public of the importance of organ donations and how easy it is to mark a driver's license indicating a donation. Kinnelon residents David and Jessica Chipkin have also

“We believe it’s an incredible announcement,” Freeman said. “We encourage people to visit Facebook, update their status or their personal profiles and share this information with their family and friends.” 

Freeman stressed the simplicity of registering to become a donor.

“It simply takes a couple of clicks on the computer mouse, you input a little bit of information and then you’re giving the ultimate gift of life in the event that you pass away,” he said.

Zuckerberg and Chief Operating Officer Sheryl Sandberg said in a news release that medical experts say awareness of organ donation can go a long way.

“We never could have anticipated that what started as a small network would evolve into such a powerful tool for communication and problem solving. As this happens, we hope to build tools that help people transform the way we all solve worldwide social problems,” Zuckerberg and Sandberg said.

Steve Moi May 01, 2012 at 07:48 PM
My name is Steve Moi I am Executive Director of The Donor Project. We are a 501 c3 We are ingaged in creating the first national data base for regestered organ donors. this data base with around 35,000,000 people would elemnate the curent transplant list with in a year. What your doing would help with that data base and we together can save 114,000 lives Those on The curent tansplant list. There is much more to this Ask and you shall receive. steve@moiinc.net 214-394-6434
peanut622 May 02, 2012 at 03:30 PM
great thing my father in law needs a heart transplant at 54 years old i just renewed my liscense monday huge supporter to organ donating never really thought about it until its affected my life/ my wifes
peanut622 May 02, 2012 at 03:30 PM
forgot to mention when i renewed monday i became an organ donor

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