Frozen Yogurt Shop Could Come to Main Street

The Chatham Borough Planning Board will hear the application Wednesday.

The Chatham Borough Planning Board plans to hear an application from Berkeley Business Concepts, LLC to place a new frozen yogurt shop in a storefront at the intersection of Main Street and Center Street.

According to Chatham Borough Engineer Vincent J. DeNave, the application will need a parking variance if they wish to have seating for more than six customers. A full site plan is required for the application, DeNave said at the April 18 Planning Board meeting.

The storefront, located at 258 Main St., is next to and across from , in the heart of downtown Chatham. a women's clothing and accessory store, used to be in the space, but it has been empty since 2010.

The space has recently been renovated in anticipation of a new business coming in, though the renovations are not related specifically to the frozen yogurt shop, DeNave said. New floors and walls have been installed, and the space has been painted.

The board approved an application from the Chicago-based , but by December 2011 the company ceased construction and backed out of their plans to move into the storefront.

This is the first application to fill the space since Homemade Pizza Co.'s application was approved.

Alice Jameson July 19, 2012 at 02:43 AM
I would prefer some alcohol and/or real dessert.
Chathamite July 19, 2012 at 09:59 AM
Who cares...won't last.
Yelowhownd July 19, 2012 at 12:28 PM
These frozen yogurt places are popping up all over the area now. The one in New Providence is very good. However they will begin to saturate the market and inevitably some will fail.
Duncan Munchkin July 19, 2012 at 12:47 PM
Wow...I hope you're not a parking adviser for small businesses. In a town where everyone thinks they deserve the parking spot closest to the door, it is expecting a lot to have your customers walk from N Passaic and cross two streets...with kids...just to get yogurt. This place will need a constant stream of new and returning customers (think Dunkin Donuts :). I foresee double/illegal parking on both sides of Main and Center. No wonder the homemade pizza co. opted out.
Duncan Munchkin July 19, 2012 at 12:58 PM
Yeah, okay...but let's talk about WHY it won't last. I say it is largely because Chatham is a traffic-clogged, pedestrian UN-friendly, business UN-friendly town. And I wish we had elected a Mayor with vision instead of a guy trying to pad his resume for a judicial job.


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